Berkley Krej Expands with New Colors and Sizes for 2025

COLUMBIA, S.C. (Feb. 20, 2025) – The Berkley Krej made waves in the freshwater fishing world when it earned the prestigious Best of Category award at ICAST 2024. Now, after listening to angler feedback, Berkley has enhanced the Krej lineup with five new colors and two new sizes, giving anglers even more versatility to match any fishing scenario.

A Game-Changer for Forward-Facing Sonar

The Berkley Krej was specifically designed to excel with forward-facing sonar, featuring an innovative upturned bill that replicates the natural upward fleeing motion of a baitfish. Unlike traditional jerkbaits, the Krej moves upward in the water column before falling back toward pursuing fish, creating a unique action that triggers reaction strikes.

Unmatched Versatility and Innovation

Whether fished just below the surface or used as a topwater on a straight retrieve, the Krej adapts to different fishing styles and water conditions. Perfected in Berkley Labs, this bait offers unmatched performance and innovation, making it a must-have for anglers looking to dominate their next fishing trip.

Key Features of the Berkley Krej

• Upturned bill creates a distinctive upward darting action when retrieved.
• Backwards fall on pause (backslide) keeps the bait in the strike zone longer, triggering more reaction bites.
• Dynamic movement blend of ascending action and backslide maximizes control and effectiveness in the strike zone.
• Dual fishing modes: Can be worked sub-surface or as a topwater to mimic natural predator-prey interactions.
• Optimized for forward-facing sonar, making it a top choice for high-tech anglers.
• Sinking rate: 1 foot per second.

Expanded Lineup: New Sizes & Colors

• New Sizes: 85mm • 128mm
• New Colors: Smog • Perch • Olive Bone • Purple Slime • Vapor Herring

Pricing & Availability

• MSRP: $14.99
• Available: February 2025

For more details on the Berkley Krej and other Berkley innovations, visit Berkley Fishing.

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Andrea Marini

Source: https://bassanglermag.com/berkley-krej-expands-with-new-colors-and-sizes-for-2025/?utm_source=rss&utm_medium=rss&utm_campaign=berkley-krej-expands-with-new-colors-and-sizes-for-2025

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