Yamaha Marine names new WaterCraft marketing division manager
Yamaha U.S. Marine Business Unit announced the appointment of Leslie Zlotnick to the position of Division Manager, WaterCraft Marketing. In her new role, Zlotnick will oversee all Yamaha WaterCraft advertising, digital marketing, public relations and event campaigns.
“Leslie has a deep understanding of our business and is a leader in the boating community,” said Bryan Seti, General Manager, Yamaha WaterCraft. “Her vast knowledge of the U.S. WaterCraft dealer network, industry connections and marketing experience will provide us with a strong foundation for the future growth of the WaterCraft business.”
An 18-year Yamaha WaterCraft veteran, Zlotnick continues to play an integral role in the development of the premium Yamaha brand across all mediums. In addition to her responsibilities at Yamaha, she serves on the board of directors for the Sea Tow Foundation, an organization that promotes safe and responsible boating. Zlotnick is also an active supporter of Backpack Buddies of Metro Atlanta, an organization that provides economically disadvantaged school children with food during weekends.
