Mercury Marine recognized by American Foundry Society

Mercury Marine has been recognized by the American Foundry Society (AFS) with the 2023 Plant Engineering Award for its implementation of Industry 4.0 data collection technologies and data analytics at its aluminum castings facility at the company’s world headquarters in Fond du Lac, Wisconsin. The AFS Plant Engineering Award recognizes plants’ engineering achievements in planning, […]

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Freedom Boat Club announces Brisbane location

 Freedom Boat Club announced the planned opening of its newest club in Brisbane. Located at Manly Boat Harbor, the new location will provide direct access to Moreton Bay’s famed islands, great fishing and the Tangalooma wrecks. This announcement marks Freedom’s fourth franchise territory in Australia and sixth location in the region in four months since […]

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NMMA announces 2022 CSI dealer awards

The NMMA has announced boat dealer recipients of the 2022 Marine Industry Customer Satisfaction Index (CSI) Awards. The 2022 CSI Awards honor 1,017 boat dealers for customer satisfaction excellence in sales and 884 boat dealers for excellence in continued service. NMMA uses dealer satisfaction data collected through the Marine Industry CSI program to recognize boat […]

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Landing School launches Boatyard Management program

The Landing School has announced the launch of a new academic program. Starting this fall, it will offer Boatyard Management, a program focused on management in the marine industry. Boatyard Management is a second-year program in which students will learn management principles by managing the work of a simulated boatyard. “This new program is the first of […]

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Boating – A big industry with a big impact

By Bill Yeargin Boating is important not only to those of us who enjoy being on the water but also to those who depend on it for their livelihood. Boating has a huge economic impact, a 230-billion-dollar annual impact. The boating industry includes 36,000 businesses – most of them small and family-operated – providing 813,000 […]

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IBEX 2023 to grow into refreshed TCC space

The International BoatBuilders’ Exhibition and Conference (IBEX) announced the new construction on the Tampa Convention Center (TCC) will be completed in time for IBEX 2023, to be held October 3 – 5, 2023, in Tampa, Florida. The renovation project is the largest ever for the TCC and will result in an expanded third floor exhibit […]

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Freedom Boat Club accelerates Australian expansion

 Freedom Boat Club recently announced the planned opening of its newest Club on Australia’s Gold Coast. Freedom’s third franchise territory in Australia and fifth location in the region will be based at Sanctuary Cove Marina providing direct access to the Gold Coast’s famed beaches and inland waterways. Since initially launching its presence in the Asia-Pacific […]

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YESSSS announces joint CEO

YESSSS, a business and marketing consultancy firm in the marine industry, announced the appointment of Chris Baird as joint CEO alongside Nona Pedersen. Baird brings a wealth of experience and expertise to the YESSSS team from his 30 years in the marine industry, which has included expanding marine businesses through four major recessions. He got […]

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Suzuki Marine Officially Opens U.S. Technical Center

Suzuki Marine USA’s new 20-acre waterfront technical center includes a 9,037-square-foot main building, launch ramp and marina. Courtesy Suzuki Marine Suzuki Marine USA has opened a state-of-the-art technical center in Panama City, Florida. The 20-acre waterfront complex sits adjacent to Grand Lagoon and Robinson Bayou, and includes a 9,037-square-foot main building providing office space, conference […]

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ABYC announces Standards Week 2024

The American Boat & Yacht Council (ABYC) has announced the dates for its annual Standards Week, Jan. 7-11, 2024, in Annapolis, Md. Standards Week is a gathering for the marine industry and Project Technical Committees (PTCs), with daily meetings scheduled to discuss updates to Supplement 64 of the Standards and Technical Information Reports for Small Craft, […]

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Mercury partners with JJE to expand electric propulsion

Mercury Marine, a division of Brunswick Corporation (NYSE:BC), has entered into an agreement with JJE, a company focused on electrified propulsion components, assemblies and systems for global automotive applications. The collaboration will enable Mercury to expand its portfolio of electric propulsion solutions. “We are excited to engage with JJE as we co-develop and produce the […]

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Suzuki opens new Technical Center

Suzuki Marine USA, Inc. has announced the completion of its Suzuki Marine Technical Center located at 1 Suzuki Way in Panama City, Fla. The 20-acre waterfront property includes a 9,037-sq. ft. main building with office space, conference rooms, technical/service bays, inside boat storage and other important equipment. Other amenities of the property include additional buildings, […]

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Nautique names new VP of Sales

Nautique Boat Company announced the addition of Jeffery Morales, Vice President of Sales. Morales will be responsible for the global Sales team, Customer Care, as well as Nautique’s strategic sales objectives. Morales comes to Nautique after spending much of his career in the marine industry including sales leadership positions at retail marine dealerships before moving […]

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Inside SOTW Mag: Mercury Racing’s Perfect 10

To kick off its 50th anniversary celebration and introduce its new V-10 outboard engine on the eve of the Miami International Boat Show, Mercury Racing threw a swanky private bash in a parking-structure venue reimagined to look like a South Beach nightclub. The event attracted all sorts of high-profile marine industry types and assorted media […]

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