The LIVETARGET LIVE SHRIMP Embodies Match-the-Hatch Perfection

The LIVETARGET LIVE SHRIMP Embodies Match-the-Hatch Perfection Meet the Only Shrimp that Looks AND Acts Alive at ICAST 2022 Inshore waters offer boundless opportunities. Here, uncountable numbers of redfish, snook, speckled sea trout, and flounder feast upon a bounty of menhaden, mullet, crabs, and more. Swimming within these saline waters, hiding within the grasses, and […]

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Shimano Unveils New Saragosa SW BFC

Shimano’s Billfish Concept Spinning Reel Blends Precision Engineering with Enduring Craftsmanship     Every inch counts when a billfish is within reach, and the all-new Saragosa SW BFC provides the competitive advantage elite anglers need to close the gap when a tournament check or world record is on the line. Nearly a decade since the […]

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New Gamakatsu® Fillet Knives

  Tacoma, WA (July 18, 2022) – Custom-designed Gamakatsu® fillet knives are the newest edition to the stellar Gamakatsu line of fishing and outdoor products. Four different-sized fillet knives are designed in the USA with attention to detail. Gamakatsu hits all the points on what goes into a practical, purpose-driven set of fillet knives for […]

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Swimming Freely

  East coast, West coast, Gulf coast, Daiwa’s new Free Swimmer makes live-lining a snap while stopping trophies in their tracks. Cypress, CA (July 13, 2022) – Move over saltwater lunkers, you’re about to meet your match. It’s called the Free Swimmer and it’s from Daiwa, so you know you’re in deep trouble. Get ready […]

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Shimano World Pop 69F FLASH BOOST Delivers Innovation to Topwater Fishing

BOOST CONCEPT Visual Effects Elicit Vicious Surface Strikes   Nothing tops the sight of a largemouth bass closing in on a popper or the unmistakable sound of snook slurping baits deep beneath the tangle of overhanging mangroves. Shimano’s legendary BOOST CONCEPT technology prevails in every scenario with the introduction of the World Pop 69F FLASH […]

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The World’s Finest Spinning Reel

Daiwa’s new EXIST offers the highest level of performance and longevity possible for the most discerning freshwater and inshore anglers Cypress, CA (July 15, 2022) – Behold the newest of high-end freshwater and inshore spinning reels, Daiwa’s brilliantly designed EXIST. Style, innovation, research, and passion come together in the birth of the new EXIST. What […]

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PFD BUNDLES GET PEOPLE ON THE WATER

New boaters and paddlers or those who want to upgrade their safety gear will find it hard to resist Bombora’s new Bundles. Centered around its unique inflatable US Coast Guard-approved PFDs, they combine everything needed to get out on the water. Ideal for couples, families of four or those with a canine best friend, they’re […]

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HOOK Optics made for fishing by fishermen with 40 years of optical experience.

Hook Optics lenses are custom colored for fishing by fishermen. Designed to reflect the truest colors in the spectrum. The clarity and resolution is phenomenal. Wow has been the reaction from all when putting this gear on your face. Hook Optics lenses include: Superior hydrophobic and oleophobic treatments – which make their lenses easier to […]

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New fishing chart unveils ‘Holy Grail’ of fishing spots

This week StrikeLines, producer of high end GPS fishing charts, announced the release of a new line of charts, coined “Hardbottom HD”, which contain the most comprehensive map of fish habitat ever created along Florida’s Gulf Coast. The offshore charts were created using 10 years of high-resolution side scan sonar data. The data made it […]

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TEAK CLEANER RESTORES WOOD’S WARM, GOLDEN GLOW

Whether small trim sections or a complete deck, the warm, golden glow of teak really makes a boat stand out from the crowd. But exposure to sunlight, rain and dirt turns the material a dull gray. With Teak Cleaner from Better Boat, it’s easy to restore the natural vibrant color of the wood in one […]

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NOW’S THE TIME TO REMOVE THOSE STUBBORN BOAT STAINS

Whether having spent the winter under cover or in a tropical climate, boats accumulate stains from a wide range of sources, especially when moisture is present. Better Boat Mildew Stain Remover is the one product needed to clean and freshen both hard and soft surfaces. Made in the USA, Mildew Stain Remover is biodegradable, so […]

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Gulp! Surf Bytes with durable 4X tougher GULP! formula

FOR IMMEDIATE RELEASE Berkley Gulp! Surf Bytes New Gulp! Surf Bytes for surf fishing with durable 4X tougher GULP! formula COLUMBIA, S.C. (July 7, 2022) – Berkley Gulp!, the leader in scent and flavor, announces the new Berkley Gulp! Surf Bytes, a purpose-built bait for shore and surf fishing applications. By harnessing the Gulp! proprietary […]

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A Pathway for Permit: New Film from Costa Sunglasses and Bonefish & Tarpon Trust Highlights Permit Conservation Achievements

For Immediate Release  June 28, 2022   Contact: Nick Roberts Director of Marketing & Communications nick@bonefishtarpontrust.org 786-618-9479   Miami, Fla. – Bonefish & Tarpon Trust (BTT) and Costa Sunglasses have released a new film highlighting Project Permit, a more than decade-long permit conservation program funded by Costa, with support from the Lower Keys Fishing Guides […]

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Spicy Tuna Stack

Whenever a blackfin tuna hits the deck, I tend to celebrate more than usual. These fish are some of the most delectable our waters have to offer and maximizing their culinary potential takes very little effort in the kitchen. Just remember, when you catch one of these fish, use a brain spike, bleed the tuna […]

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Tuna Time

In the world of pelagic game fish, tuna are perhaps the most popular. In offshore waters around the world, different species in the tuna family face pressure from both recreational and commercial anglers as their global food value is immense. Here in Florida and in The Bahamas, we have plenty of tuna of our own, […]

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Wiggle of the Year

Tarpon are odd game fish in that they are known to prey on a variety of organisms, but it can be tough to predict the flavor of the day. Countless anglers find frustration in making perfect presentations with what they think is the right bait, only to elicit a refusal from their target species. However, […]

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Hook & Tackle Partners with University of Miami Shark Research Team

April 26, 2022 – Miami, FL: Hook & Tackle, designers, manufacturers, and distributors of authentic performance fishing | marine apparel since 1989 has the collegiate license for apparel for the University of Miami and are currently distributing the official UM Shark Research field gear now available to the masses. Offering fully logo hi-performance shirts that […]

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The Magic of Micro Jigging

My infatuation with slow pitch jigging began just a few years ago, but I can already tell you that there’s no method I’d rather use to catch fish. The presentation, attention to detail and the ultimate bite make the process worthwhile, not to mention the incredible results this tactic has produced. Until recently, slow pitch […]

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Aquatic Faux Art By David Hawks

June 7th, 2022 – Aquatic Faux came about after years of refinishing and clearing teak on sportfishing boats.   As faux painting became more popular, I had the idea to create the same look on works of art that everyone at home could enjoy.   It’s my creative outlet that has quickly grown in popularity! Each fish mount […]

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Dark Skies Ahead

Regardless of your target species or game plan when headed out for a day of fishing, safety should take priority over everything. However, no matter how many safety precautions you take (and there are many you should take), there are countless unforeseen safety hazards that may present themselves. One of these “curveballs” that boaters face, […]

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