Winnebago Industries announces consumer research findings and new research center

Winnebago Industries, Inc. has unveiled findings from its first consumer research initiative on outdoor recreation and announced the development of a new facility and expanded resources dedicated to innovating next-generation technologies for the recreational vehicle and marine industries. Consumer research Winnebago’s inaugural report found that future demand for outdoor recreation is strong, with nearly 90% […]

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Government data reports outdoor recreation industry generates record numbers

The U.S. Department of Commerce’s Bureau of Economic Analysis (BEA) has released economic data for 2021 showing the outdoor recreation industry’s impact on the U.S. economy. Outdoor recreation generates $862 billion in economic output and 4.5 million jobs. This is the fifth consecutive year that BEA has released government data on this industry sector. Key highlights from […]

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