Johan takes on the top role

Johan is the new CEO of Baltic Lifejackets

Johan Lövqvist has been appointed CEO of Baltic Lifejackets.

Johan joins the company from the Tenson Group where he helped triple the company’s turnover with improved profitability.

The appointment of Johan follows the acquisition of Baltic by the JCE Group.

“This is a great opportunity that I look forward to very much,” said Johan. “To have the opportunity to develop Baltic and its strong brand further together with fantastic employees and new owners will be very exciting.”

Baltic Safety Products was founded in 1977 and is a leading player in the quality segment of life jackets and marine safety equipment in Europe.

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