Gulp! Surf Bytes with durable 4X tougher GULP! formula

FOR IMMEDIATE RELEASE

Berkley Gulp! Surf Bytes
New Gulp! Surf Bytes for surf fishing with durable 4X tougher GULP! formula

COLUMBIA, S.C. (July 7, 2022) – Berkley Gulp!, the leader in scent and flavor, announces the new Berkley Gulp! Surf Bytes, a purpose-built bait for shore and surf fishing applications. By harnessing the Gulp! proprietary formula that tricks fish into a meal, the Berkley Gulp! Surf Bytes work better and last longer than the competition.

Great for targeting various fish species caught from the shore and piers, jetties, or bridges, Gulp! Surf Bytes feature Berkley Gulp! scent and dispersion technology which is scientifically proven to catch more fish than generic baits in freshwater and saltwater situations. Purpose-designed for saltwater, Gulp! Surf Bytes feature improved durability that’s 4X firmer, making them stand up to harsh surf fishing conditions. Surf Bytes are available in two shapes, Gulp! Surf Bytes Strips and Gulp! Surf Bytes Baitfish.

The Berkley Gulp! Surf Bytes Strips feature segmented strips for customized size selection. They are available in five saltwater colors that can be quickly cut and rigged on your hook for easy surf casting. Whether fishing for pompano, black drum, whiting, or many other inshore species, Gulp! Surf Bytes Strips are made to withstand multiple casts and won’t turn into mush at the end of your fishing day. They can be recharged in their reusable storage bag, making them an economical bait choice.

The Berkley Gulp! Surf Bytes Baitfish’s design mimics a small baitfish profile and features a fish scale pattern for a more realistic aesthetic. They come in five bright colors selected to stand out against sandy or rocky backgrounds and feature a 4X firmer Gulp! formula giving them the strength they need to stand up to rough surf conditions and small bait felons. Gulp! Surf Bytes Baitfish are easy to rig on a jighead or surf rig, and entice prey with its Gulp! scent and flavor. These baits are created to withstand a day in the waves and are rechargeable in their bag.

Key Features Gulp! Surf Bytes Strips
• Strip Size: 5.75 inch x 1/2 inch
• 6 segments per strip, 4 strips per package
• Colors: Pink, Chartreuse, Orange, Pink Fuze & Blue Fuze
• Rechargeable & reusable
• 4X firmer Gulp! formula for added durability

Key Features Gulp! Surf Bytes Baitfish
• Baitfish Size: 2.75 inches
• Fish scale pattern for better bait aesthetics
• Rechargeable & reusable
• Fish on a jig head or surf rig
• 4X firmer Gulp! formula for added durability

MSRP: $7.99
Available: July 2022

To learn more about Berkley Fishing, Click HERE.

 

About Pure Fishing
Pure Fishing is a collection of the world’s favorite fishing brands. Every day, all around the world, someone experiences the joy of catching a fish with one of our products. From gear for epic battles at sea to a relaxing day with family at the lake, our portfolio includes the most recognized and admired brands in fishing tackle, lures, rods, reels and storage. Abu Garcia®, All Star®, Berkley®, Fenwick®, Fin-Nor®, Frabill®, Greys®, Hardy®, Hodgman®, Johnson®, JRC®, Mitchell®, Penn®, Pflueger®, Plano®, Shakespeare®, SpiderWire®, Stren®, Ugly Stik® and Van Staal®.