Racing: A Brilliant Month For Huski Chocolate
New to offshore powerboat racing with its Class 1 team sponsorship, Huski Chocolate took the checkered flag at the May 22 Union International Motonautique Class 1 World Championship Series/American Power Boat Association Offshore National Championship Series season-opener in Cocoa Beach, Fla. Throttleman Steve Curtis and driver Brit Lilly brought home the win for the Sweden-based company in the rough-water contest.
For motorsports sponsor Huski Chocolate, May was a winning month. Photo by Pete Boden copyright Shoot 2 Thrill Pix.
Just one week later, the Huski-backed Chip Ganassi Racing IndyCar Series team claimed victory at the Indianapolis 500 with Swedish driver Marcus Ericsson behind the wheel. (The company began sponsoring the team in 2020.)
By any measure, May was a great month for Huski Chocolate. And no one was more delighted with those performances than Robin Hallberg, the co-founder of the company.
“Both sponsorships deliver excitement, build trust in our brand and generate worldwide media coverage through international television broadcasts,” he said. “We believe that sports sponsorships and partnerships are a great, high visibility platform to showcase our Huski Chocolate brand and deliver increased exposure in the important U.S. market and internationally.”
Among the best-known and most successful throttlemen in offshore racing, Curtis watched Ericsson—his IndyCar series counterpart—take the checkered flag in Indianapolis.
“It was a fantastic drive,” said Curtis. “And we are trying to organize getting him here to come test the boat when his season is finished.”
The next Class 1 World Championship Series race is set for Sunday, July 3, in Sarasota, Fla. If current plans hold, motorsports superstar Travis Pastrana will drive the team’s 47-foot Victory catamaran alongside Curtis in Sarasota and the remainder of the races in the Class 1 season.
Asked if he’s drawing additional motivation from Ericsson’s Indy 500 performance, Curtis paused and chuckled.
“It’s great to be associated with them,” he said. “But I am always very focused on winning.”
The Class 1 World Championship Series is being produced by P1 Offshore.